About Dara Blue
Bold Strategy Meets Intelligent Automation
Dara Blue is more than a digital agency—we’re a catalyst for smarter growth. Founded by marketing veteran Rennette Fortune, our team blends 15+ years of industry expertise with the latest in AI, automation, and conversion psychology. We design full-funnel systems that are scalable, measurable, and relentlessly ROI-driven.
Whether you’re a scaling SaaS brand, a healthcare disruptor, or a local powerhouse ready to modernize, we build the infrastructure that turns attention into action, and ambition into outcomes.
Who We Are?
We’re Dara Blue—where strategy meets smart tech to fuel unstoppable growth. Led by marketing exec Rennette Fortune, we engineer performance systems that drive results, not just traffic. Our team of digital pros, AI tacticians, and automation nerds works at the speed of now, delivering marketing that’s insight-driven, relentlessly optimized, and built for brands ready to lead.
Who We Serve
We support future-ready brands across industries including:
How AI Can Help You and Your Industry?
Industry | How Dara Blue + AI Can Help You |
|---|---|
E-commerce & Retail | |
Healthcare & Wellness | |
Real Estate | |
Financial Services | |
Education & EdTech | |
SaaS & Technology | |
Legal Services | |
Hospitality & Travel | |
Automotive | |
Consumer Services | |
Professional Services | |
Media & Entertainment | |
Franchise & Multi-Location Brands | |
Nonprofits & Public Sector | |
Luxury & Lifestyle Brands |
We build digital products
for your success
We integrate tools like OpenAI, Zapier, HubSpot, GHL, N8N and custom GPTs to create tailored automations that boost ROI and scale with your brand.
For Businesses
Healthcare
E-Commerce
Education & SaaS
Financial Services
Our incredible team
Our Team
Success Stories
Marie Garibay
Co-Founder
“Working with Dara Blue felt like plugging our entire marketing into a supercomputer. Rennette and her team didn’t just know healthcare—they knew us. The AI systems they built saved our internal team 20+ hours weekly and brought in qualified leads like clockwork. Couldn’t recommend more.”
Michael Patterson
CTO, FinVision Analytics
“Data is our world—and Dara Blue spoke our language. Their AI integrations streamlined our reporting, improved client retention, and uncovered insights we hadn’t even thought to look for. Game-changing partnership.”
Margo Chastain
Creative Director, Grey Ink Studio
“I was skeptical of automation—I thought it would strip the soul out of our brand. Dara Blue proved me wrong. Their work amplified our creative voice, not replaced it. Our campaigns are now faster, smarter, and still deeply human.”
Alex Green
Hustle & Flow Ecom
“I didn’t need buzzwords—I needed sales. Dara Blue helped us 3X our conversion rate with smart funnels and automated customer journeys. Real ROI, real hustle. These folks get it.”
We build digital products
for your success
What smart growth looks like when it’s done right:
350%
ROI Surge
75%
Faster Launch
12
Countries Reached
Mission
To deliver strategic, data-backed marketing systems that adapt, automate, and convert without losing the human touch.
Rennette Fortune – Founder, AI Marketing Strategist
Fractional CMO, and Corporate Trainer
Rennette Fortune is a powerhouse marketing strategist, fractional CMO, and AI trainer with over a decade of proven success in B2B media, events, and technology. As a former Vice President of Marketing for a VC-backed media and events company, Rennette has led 360-degree go-to-market strategies, scaled global event portfolios, and executed campaigns that generated millions in pipeline and ROI.
Her experience spans marketing operations, brand positioning, paid media, content marketing, and automation, making her a trusted partner to startups and enterprise teams alike. She has managed over a dozen high-profile conferences annually, increased event ROI, and driven a boost in sponsor retention through data-led decision-making.
Today, Rennette helps companies future-proof their marketing through AI. As a corporate consultant and AI trainer, she empowers cross-functional teams to adopt tools like ChatGPT, Jasper.ai, Salesforce Einstein, HubSpot AI, and Midjourney, turning marketing departments into agile and insight-driven engines. Her AI frameworks simplify implementation and drive real business outcomes like faster campaign launches, smarter segmentation, and personalized customer journeys at scale.
Whether delivering executive workshops, leading as a fractional CMO, or advising teams on AI adoption, Rennette bridges the gap between strategy and execution. Her passion lies in helping ambitious businesses grow smarter.
For more information or to work with Rennette, visit www.RennetteFortune.com
